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Absolut Vodka's ad guaranteed to cause boycott

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By M&C Bizarre Apr 5, 2008, 5:55 GMT

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DesiApr 5th, 2008 - 11:26:13

It is pathetic that right wing hard line anti-Hispanic folk are getting all out of shape about an ad. Pathetic. If one has the balls to proudly put slave owners in ads, and other United States born individuals that had a hand in violent colonialism and imperialism, then you can tolerate an ad that is a mere amusing aside.

It also shows you how buried in baloney most people are in the States: a hugely important NATO summit has occured this week, their president is about to plunge this country into another war (whilst two are still raging!) and here they are flipping out over some stupid ad. We deserve to lose if these are our priorities.

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AronApr 5th, 2008 - 15:36:30

Sadly, most 'Mexicans' either forgot or are totally ignorant of their history. Mexico went to war against the States and was soundly defeated. How they can make claims that the United States 'Stole' 'their' land is ridiculous. I do not agree with everything this country has done, but truly, if you do agree with EVERYTHING your native land has done, then your blind. Man is flawed and will do things for his own self interest. Why the United States should be held under some heavier burden is hypocritical and unrealistic. If people like Desi want to talk about Colonialism and Enslavement as though Mexico never had any part of it, then pick up a history book. Let us not forget how Mexico was settled by the imperialist spaniards, the French and oh, let's not forget about the thousands of innocents that were burned in the Mexican Inquisition.

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AmericanApr 5th, 2008 - 16:13:36

You want to be devisive? Fine. This ad is anti-American. Period. And who do you think freed the slaves? It was the Whites! Nobody had ever freed slaves before.

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DebbieApr 5th, 2008 - 17:28:10

I was once an Absolute girl ... not any longer.
Absolute will absolutely never touch these lips again.

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Oh Yes Mr Americano!!Apr 5th, 2008 - 17:56:16

I will raise a glass of Absolut to you as my countrymen and women reclaim our land by stealth! WTF? I drink Tequila not that pussy juice!!!!! But we're still coming to reclaim our lands, even if we are dirty and drunk.

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Bitchie McSnitApr 5th, 2008 - 19:00:35

The Swedes deserve all the fallout-for hiring a 'Latino' marketing company to pander to Mexican false pride. Just like the South in the Civil War, the Mexicans lost their war too, get over it.

Maybe this will spark a resurgence in Kentucky Bourbons and Scots Whisky as a natural reflex to this stupid ad.

Branding 101, don't anger your biggest market by pandering with an ill-advised ad in a Global economy.

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get a lifeApr 5th, 2008 - 19:56:16

It's a shame that Americans always find offense with someone or something and you never hear them say thank you enough for the freedoms they enjoy for soldiers dying in wars. People wake up and stop becoming dsistracted by political nonsense. When it's all said and done you are here to live and die and then we all will be judged by another standard much greater than any country can imagine. Stop telling others what to think, act, do, or say because it's not your place. The country is not owned by anyone because we are all here temporarily.

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Jester of the ApocolypseApr 5th, 2008 - 21:06:53

It would be very ironic if a lot of people switched from vodka to tequila!

What I don't understand is why Absolut would insult their top market in favor of a very small one . . .

And to 'Oh Yes, Mr. Americano', it is more likely that we invade Mexico and make all Mexicans United States citizens rather than ceding land to Mexico.

And I wouldn't call the most un-educated of Mexico coming to America to scrub our ddokie out of our toilets 'reclaiming your lands'. All you've reclaimed is the parking lots of 'Home Depot'.

w00t!

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Sensible MexicanApr 5th, 2008 - 22:30:46

Nobody said anything in the ad or anywhere else about the reclaiming of land or mentioned anything about anti-Americanism. It was just an ad trying to tap into a very lucrative market by tugging at the heart and pride of many knowledgeable Latinos. Deny it or not it IS a lucrative market; we drink a LOT and not just tequila.

Articles like these will make it an issue by interpreting the ads for those of you who cannot think independently on your own. ABSOLUT is known for extreme, funky and racially diverse campaigns, look in any old copy of Rolling Stones. I feel embarrassed for true Americans who have to listen to those flaming this campaign.

As far as the type of you people who will stop drinking one of the best vodkas in the world (there is not just one,) you really are just a mindless bunch and definitely not the majority. You are willing to give up one of the few things that you may enjoy due to an advertisement? Really? Seems to me only the bigots and ignorant are getting upset about the ads and probably can care less about the finer things in life.

I know my words here will get buried in a bunch of one-sided hate-filled comments but I urge you to please think sensibly and with thought, hell first have a shot of your favorite vodka (no matter what brand that may be,) take a deep breath and then write a sensible argument. Cheers and Salud!!

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Absolut BoycottApr 6th, 2008 - 01:44:19

Absolut,

Reference the “Mexican Ad”;

• It doesn't matter if it used to be Mexican territory. It’s been a collection of American states for well over a century now.

• Would Absolut have dared run a similar ad in Greece, depicting much of modern-day Turkey as still within Greece's borders? The Turks would sure love that.

• Or how about a campaign in Russia, showing the old USSR borders intact? I'm sure Baltic countries and nations like Georgia, Ukraine, and Kazakhstan would just love that.

• How about a German campaign showing Germany's borders to include all of Hitler's Fortress Europe?

Unless you insult other nations equally, than you are clearly hostile towards ONLY the USA and it’s not funny. So go ahead, let's see you prove to us that 'it's only a vodka ad' and run equally insulting and divisive ads other nations as previously mentioned. Go ahead, double dog dare you.

Bottom line, in the age of the Internet, there's no way to 'hide' an ad campaign from ANY audience. If you running a campaign insulting an entire nation, they're going to find out about it.

I will never use Absolut products again, and I've encouraged friends and family to take the same stance. I hope Abosolut's sales plunge to nothing in the United States. Try to make up for it in Mexico.


Pissed off in the USA

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